Privacy Policy
This policy explains what personal data FULI Machinery (Shandong) Limited Company collects when you contact us about bearing supply, why we collect it, who else sees it, how long we keep it, and how you can have it corrected or deleted.
- We collect your contact details only so that we can answer your bearing inquiry.
- We never sell your data, and we never pass your inquiry to another bearing supplier.
- Unanswered inquiries are deleted after 24 months. You can ask us to delete yours at any time by emailing sales@fulibearings.com.
- We use Google Analytics to count visits, and advertising measurement tools on the platforms where we run ads. You can block both with your browser settings.
- We are based in China, so your inquiry is received and stored in China.
1. Who we are
FULI Machinery (Shandong) Limited Company ("FULI", "we", "us") operates this website at https://www.fulibearings.com and is the controller responsible for the personal data described in this policy.
Registered address: Room 313, Building 4, Gujia Ouyada Commercial Plaza, Xinhua Subdistrict, Linqing, Liaocheng, Shandong, China. Email: sales@fulibearings.com. Telephone and WhatsApp: +86-152-6352-1305.
We are registered in the People's Republic of China under Unified Social Credit Code 91371581MABXHP6L8G, which you can verify on the National Enterprise Credit Information Publicity System at https://www.gsxt.gov.cn.
FULI is a business-to-business bearing exporter. We do not sell to consumers through this website and we do not process payments on this website.
2. What personal data we collect
We collect only what we need in order to answer a commercial inquiry. There is no account registration, no online checkout, and no newsletter sign-up on this website.
| Source | Data collected | Provided by |
|---|---|---|
| Inquiry forms on this website (contact page, product category pages, model pages) | Name, company name, email address, phone or WhatsApp number, bearing model, quantity, and the free-text message you write | You, voluntarily |
| Lead forms on Facebook and Instagram | Name, email address, and phone number as released to us by the advertising platform when you submit the form | You, via Meta |
| Direct contact by WhatsApp, telephone, or email | Your phone number or email address and the content of your messages, including any photos or documents you send us | You, voluntarily |
| Automatic collection when you browse | IP address, approximate country or city derived from it, browser and device type, operating system, referring page, pages viewed, and time of visit | Your browser and our service providers |
- We do not knowingly collect special-category data such as health, biometric, racial, religious, political, or trade-union data. Please do not include such data in a message to us.
- We do not ask for and do not want your bank details, card numbers, or identity-document numbers through this website. Payment details for a confirmed order are exchanged separately with our sales team.
- We do not buy contact lists and we do not sell your personal data to anyone.
3. Why we use your personal data, and our legal basis
We do not use your personal data for automated decision-making or profiling that produces legal effects for you.
| Purpose | Legal basis |
|---|---|
| Replying to your inquiry with product specifications, MOQ, lead time, pricing, and packaging options | Performance of a contract, or steps taken at your request before entering a contract |
| Preparing quotations, order documents, inspection notes, and shipping paperwork | Performance of a contract; compliance with export and customs obligations |
| Following up on an inquiry that has not yet been answered or closed, and contacting existing buyers about restocking | Legitimate interest in operating a business-to-business sales relationship |
| Understanding how visitors find and use the website so that we can improve it | Legitimate interest; consent where required by your local law |
| Measuring which advertisements lead to genuine inquiries | Legitimate interest; consent where required by your local law |
| Keeping records required by accounting, tax, and export regulations | Compliance with a legal obligation |
4. Advertisements and lead forms on Meta platforms
We advertise on Facebook and Instagram, which are operated by Meta. Two things can happen through those advertisements.
First, if you submit a lead form attached to one of our advertisements, Meta passes the name, email address, and phone number you entered to FULI. We receive that information as a sales lead and use it only to reply to you about bearing supply. Meta's own handling of the data you enter is governed by the Meta Privacy Policy at https://www.facebook.com/privacy/policy, which we do not control.
Second, we use measurement tools provided by advertising and analytics platforms to understand which advertisements lead to inquiries. These tools may set cookies or read similar identifiers in your browser, and may report to the platform that a visit or an inquiry occurred. They are described in section 7 below.
If you submitted a lead form and no longer want to hear from us, reply to any message from us or email us and we will delete your record. You do not need to give a reason.
5. Service providers and third parties
We keep the number of processors small and we do not share your data with anyone who is not listed here, except where we are legally required to.
| Provider | What it does for us | What it may receive |
|---|---|---|
| FormSubmit (formsubmit.co) | Delivers the contents of our website inquiry forms to our sales mailbox | Everything you typed into the form, plus technical delivery data |
| Vercel | Hosts and serves this website | IP address and standard server-log data for each request |
| Google Analytics 4 (Google) | Aggregated website traffic and page-performance reporting | IP address, device and browser data, pages viewed, and cookie identifiers |
| Google Fonts (Google) | Serves the two typefaces used on this website | IP address and browser data at the moment the font file is requested |
| Meta (Facebook, Instagram, WhatsApp) | Advertising, lead forms, and the WhatsApp channel we use to reply to buyers | Lead-form data you submit, advertising measurement identifiers, and the content of WhatsApp messages you send us |
| Mux | Streams the video on our home page | IP address and video-playback technical data |
| Amazon CloudFront | Delivers some images on this website | IP address and standard delivery-log data |
| Freight forwarders, customs brokers, and inspection agents | Shipping, customs clearance, and pre-shipment inspection for a confirmed order | Only the consignee and contact details needed for that specific shipment |
- We may also disclose personal data to our accountants, auditors, or legal advisers, or to a public authority where we are required to do so by law.
- We do not share your data with other bearing suppliers, and we do not share your inquiry with your competitors.
6. International transfers
FULI is established in the People's Republic of China, so any inquiry you send us is received and stored in China. Several of the providers listed above operate servers in the United States and other countries, which means your data may also be processed there.
If you are in Brazil, the European Economic Area, the United Kingdom, or another jurisdiction that restricts international transfers, please treat the act of sending us an inquiry as a transfer of your contact details to China for the purpose of answering that inquiry. Where the law requires a transfer safeguard, we rely on your explicit request that we contact you, on the necessity of the transfer for the performance or preparation of a contract with you, or on the standard contractual terms offered by the provider concerned.
If you would rather not have your data transferred, do not use the forms on this site — contact our sales team through a local distributor instead.
8. How long we keep your data
When a retention period ends we delete the record or irreversibly aggregate it so that you can no longer be identified from it.
| Record | Retention period |
|---|---|
| Inquiry that did not lead to an order and received no reply from you | Up to 24 months from the last message, then deleted |
| Active commercial correspondence with a prospective buyer | For as long as the discussion is live, then 24 months from the last message |
| Records relating to a completed order (invoice, packing list, certificate of origin, inspection note) | As long as required by Chinese accounting, tax, and customs rules, and by the record-keeping rules of the destination country |
| Lead-form submissions we decided not to pursue | Deleted within 12 months |
| Aggregated analytics data | Retained according to the retention setting of the analytics tool; individual-level records are not kept beyond 14 months |
9. Your rights
Depending on where you live, you have some or all of the following rights over the personal data we hold about you. Buyers in Brazil have these rights under the LGPD (Lei Geral de Proteção de Dados, Law 13.709/2018). Buyers in the European Economic Area and the United Kingdom have them under the GDPR.
- Confirmation that we process your data, and access to a copy of it.
- Correction of data that is incomplete, inaccurate, or out of date.
- Deletion of your data, including deletion of data we processed on the basis of your consent.
- Anonymisation or blocking of data that is unnecessary, excessive, or processed unlawfully.
- Portability of your data to another provider, in a structured and commonly used format.
- Information about the public and private bodies with which we have shared your data.
- Objection to processing that we base on legitimate interest, and withdrawal of any consent you have given.
- The right to lodge a complaint with your national data protection authority — the ANPD in Brazil, or your local supervisory authority in the EEA or the UK.
To exercise any of these rights, email sales@fulibearings.com with the words "Privacy request" in the subject line and tell us what you want us to do. We will reply within 30 days. We may ask you one question to confirm that the request really comes from you — for example, the company name or the bearing model used in your original inquiry. We will not charge you for a request, and we will not treat you differently for having made one.
10. How we protect your data
- This website is served only over HTTPS, with HTTP Strict Transport Security enabled.
- Access to the sales mailbox that receives your inquiries is limited to the FULI staff who need it in order to reply to you.
- We do not store inquiry data in any public spreadsheet, shared drive, or customer database that is exposed to the internet.
- No transmission over the internet can be guaranteed to be completely secure. If we ever become aware of a breach that is likely to create a risk to you, we will notify you and the competent authority as required by the applicable law.
11. Children
This is a business-to-business website and it is not directed at children. We do not knowingly collect personal data from anyone under 18. If you believe a child has sent us personal data, email us and we will delete it.
12. Changes to this policy
We update this policy when the way we handle personal data changes — for example if we add or remove a form field, an analytics tool, or an advertising pixel. The date at the top of this page shows when it was last changed. This version is effective from 4 August 2026.
If a change materially reduces your rights, we will say so clearly at the top of this page rather than change the text quietly.
13. How to contact us
For any question about this policy, or to make a privacy request, contact FULI Machinery (Shandong) Limited Company at sales@fulibearings.com, or on WhatsApp at +86-152-6352-1305. Postal address: Room 313, Building 4, Gujia Ouyada Commercial Plaza, Xinhua Subdistrict, Linqing, Liaocheng, Shandong, China.
We have not appointed a data protection officer, because the scale of our processing does not require one. Privacy requests are handled by our export sales manager.
Make a privacy request
Email us with “Privacy request” in the subject line and tell us what you would like us to do. We reply within 30 days.